5 Reasons Why Women Over
30 Need More Protein (and how to hit your daily goal)
Most women don't get enough protein. And this is especially true for women over 30. As women age, their bodies go through major changes—hormonal shifts, muscle loss, and a slowing metabolism can make it harder to stay strong, look toned, and feel energized.
Hannah Bennett
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1.You Start Losing Muscle at 30 —Here’s How to Stop It
Did you know that after 30, you can lose up to 8-10% of your muscle mass each decade? The truth is, muscle isn’t just about looking toned—it keeps your metabolism running, supports bone health, and maintains long-term strength.
Whey protein is one of the most effective ways to support lean muscle, delivering all essential amino acids—especially leucine, a key driver of muscle growth and repair.*
2. Women Are Not Eating Enough Protein—And It’s Catching Up to Them


3. Throw away your plant protein
4. A Protein Powder That Feels Like a Treat
Without the Guilt
4. A Protein Powder That Feels Like a Treat Without the Guilt


5. Science-Backed, Expert- Approved, and Designed for Women by Women
Support lean muscle, energy, and overall wellness with 25g of highly bioavailable protein, the optimal amount of leucine and a clean, minimal-ingredient formula.
Never run out of your favorite protein!
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Never run out of your favorite protein! Subscribe and save.


93% of Women
Recommend This Protein for Lean Muscle Growth*
Our grass-fed whey protein isolate+ is the perfect blend of premium quality and delicious taste. Try it today!
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"Grass-fed whey protein isolate+ is delicious and exactly what your body needs."*
@doctorfitandfabulous (202k)
Professional Fitness Coach