lip balm

fragrance free, for every skin type

DESCRIPTION BENEFITS SUGGESTED USE WHAT'S IN IT

This smooth and never sticky balm brings out the best in your lips. Shea and cocoa butter offer softening hydration. The super botanical moringa seed oil feeds your skin antioxidants and fatty acids for daily free radical protection and barrier support. The base is a vegan sunflower seed wax that creates a not-too-glossy, yet never dull sheen. In combination, these ingredients transform the look, feel—and most importantly—health of your lips with time.

  • Supports the skin barrier of the delicate lip area
  • Softens and smoothes with anti-inflammatory actives
  • Protects from free radicals, which cause premature aging
  • Subtly plumps and smooths skin with effective humectants
  • Contains no drying agents or mineral oils
  • Supports the skin barrier of the delicate lip area with soothing botanicals
  • Softens and smoothes with anti-inflammatory actives
  • Protects skin from free radicals, which cause premature aging
  • Subtly plumps and smooths skin with effective humectants
  • Contains no drying agents or mineral oils

Coat lips throughout the day as needed. For external use only.

SHEA BUTTER
Shea butter is made from the fat extracted from the nuts of the Shea tree, a plant native to West Africa. Rich in triglycerides, fatty acids, and vitamins, shea butter is an excellent skin softener. When applied to lips it can nurture chaps and can help reduce moisture loss. It also gives this balm it’s decadent texture.

MORINGA SEED OIL
Moringa oil is the oil that comes from the moringa oleifera tree indigenous to the Himalayan mountains in Northern India. It’s rich in omegas, monounsaturated fatty acids, oleic acids, and antioxidants, making it a super botanical. Topically, it helps soothe and nurture extra dry and irritation-prone patches of skin—making it an excellent ingredient for the delicate lip area.

SUNFLOWER SEED WAX
Waxes help give balms their thicker texture, and in the natural space we use options like beeswax, carnauba, and candelilla. We decided to use a vegan wax made from sunflower seeds, as it has a medium-bodied texture, non-sticky, and imparts a satin-like finish (read: not too glossy, not too dull). The ingredient also has antioxidant properties and helps form a physical protective barrier over the skin.

COCOA SEED BUTTER
This butter, extracted from the cacao seed, is particularly good for easing dry patches as it’s deeply moisturizing, fast absorbing, and is loaded with fatty acids. This gives the balm a plush sensorial experience that feels like you’re applying a soft and protective blanket of moisture.

SODIUM HYALURONATE
This is the sodium salt of hyaluronic acid, the famous humectant that binds and holds water in the skin. Hyaluronic acid is naturally found in the skin and lips—and you can enhance your epidermal levels when you apply it topically. This form of HA actually has a lower molecular weight, meaning it can penetrate deeper into the skin than its standard counterpart. The ingredient can also provide a subtle plumping effect.

VITAMIN E (TOCOPHEROL) Vitamin E is a fat-soluble vitamin, making it the perfect add for an oil-based balm. It not only has highly effective anti-inflammatory properties, but it can also act as a skin conditioner—making the antioxidant hydrating as well as free-radical fighting. Finally, vitamin E acts as a stabilizer for oil and wax based formulations.

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Inside lip balm

We care deeply about where our ingredients come from. We partner only with suppliers whose practices emphasize quality, science, and responsibility.

Shea butter is made from the fat extracted from the nuts of the Shea tree, a plant native to West Africa. Rich in triglycerides, fatty acids, and vitamins, shea butter is an excellent skin softener. When applied to lips it can nurture chaps and can help reduce moisture loss. It also gives this balm it’s decadent texture.

Moringa oil is the oil that comes from the moringa oleifera tree indigenous to the Himalayan mountains in Northern India. It’s rich in omegas, monounsaturated fatty acids, oleic acids, and antioxidants, making it a super botanical. Topically, it helps soothe and nurture extra dry and irritation-prone patches of skin—making it an excellent ingredient for the delicate lip area.

Waxes help give balms their thicker texture, and in the natural space we use options like beeswax, carnauba, and candelilla. We decided to use a vegan wax made from sunflower seeds, as it has a medium-bodied texture, non-sticky, and imparts a satin-like finish (read: not too glossy, not too dull). The ingredient also has antioxidant properties and helps form a physical protective barrier over the skin.

This butter, extracted from the cacao seed, is particularly good for easing dry patches as it’s deeply moisturizing, fast absorbing, and is loaded with fatty acids. This gives the balm a plush sensorial experience that feels like you’re applying a soft and protective blanket of moisture.

This is the sodium salt of hyaluronic acid, the famous humectant that binds and holds water in the skin. Hyaluronic acid is naturally found in the skin and lips—and you can enhance your epidermal levels when you apply it topically. This form of HA actually has a lower molecular weight, meaning it can penetrate deeper into the skin than its standard counterpart. The ingredient can also provide a subtle plumping effect.

Vitamin E is a fat-soluble vitamin, making it the perfect add for an oil-based balm. It not only has highly effective anti-inflammatory properties, but it can also act as a skin conditioner—making the antioxidant hydrating as well as free-radical fighting. Finally, vitamin E acts as a stabilizer for oil and wax based formulations.

What we leave out is just as important as what we add in

GMO-free
No binders, preservatives, coatings, shellacs, gums, carrageenan or magnesium stearate
No gluten, eggs, dairy, peanuts, tree nuts, fish, shellfish or soy
No artificial colors or flavors, no MSG
Low or no FODMAPs, low or no lectins
No artificial sweeteners, HFCS or stevia

Got Questions?

Toggle Answer

I’ve never used a natural lip balm before — anything to expect?

Your standard lip balms and ointments are often made with mineral oils and petrochemicals. They’re commonly used for a few reasons: They’re inexpensive, lend products a smooth sensorial experience, and are molecularly large so they sit on the skin, acting as an occlusive. However, for environmental and skin health concerns, we avoid using these in our products. This is why we opt for botanical butters, waxes, and oils to create our balm. However, wax and butter based products feel and operate differently than the options you’re probably familiar with—so making the switch may take some getting used to. 


To start, the texture: Texture is an important factor for any skin care product—you simply won’t use something if you don’t like how it feels, right? Texture preferences are highly individual, and knowing what you’re getting can help set you up for success. Wax and butter based balms can be a bit thicker than mineral oil ones: We like to describe ours as velvety, and think most would agree. 


But then there’s how the ingredients work. Mineral oils coat the lips with a superficial buffering layer. This likely feels great upon application—and probably lasts for several hours given petrochemicals have a large molecular size and stay put. (These are derivatives of fossil fuels after all.) But ultimately, the ingredient isn’t nurturing your lips long term. So instead of transforming the health of your lips overtime, you’re just superficially covering up chaps and flakes. We believe you’re better off nurturing the skin with healing ingredients. 

Toggle Answer

When should I use the lip balm?

The best time to use our lip balm is anytime. The soft formula helps the delicate area feel great instantly, and is so enjoyable to glide on. Apply it in the morning to give your skin a quenching burst of hydration. Keep it handy to ease chaps and dryness throughout the day. Give the skin a generous coat before bed to keep the area soft overnight. You’ll find that the formula lasts and provides continuous support, but we wouldn’t be surprised if you regularly applied it just because it feels oh-so delightful.

Toggle Answer

Is it appropriate for sensitive skin?

The ingredients we chose for our formulas are known to be well tolerated by most individuals. We also chose many ingredients that are commonly used to soothe reactive skin. But everyone has sensitivities unique to their skin. So we encourage potential buyers to evaluate the ingredient list prior to purchasing to make sure that they are not personally reactive to any botanical. At this time there is no legal definition or regulation of “hypoallergenic,” “sensitive skin safe,” or “allergen-free.”: that means you must be diligent about reading the product label to ensure you don’t come into contact with your particular allergens.

Toggle Answer

Can I trust the preservative system?

Oil-based topicals only need stabilizers to avoid rancidity and oxidation, as well as ensure efficacy and shelf-life. Water-based formulas need stronger preservatives, as they can be a breeding ground for bacteria; as this balm is a wax and oil-based topical, it does not require that. Instead, we utilize the multi-use wonder vitamin E (as tocopherol) and rosemary, which can act as a natural stabilizer for lipid-based formulas, as they stop oxidation of oils.

Toggle Answer

What is the stability & shelf life of this product?

We have gone through rigorous stability testing to ensure a shelf life of up to two years. Every single one of our products has gone through testing in the following areas: physical and chemical testing, packaging stability, accelerated aging, and microbial testing. We did not move forward with any formula until it was able to pass all four of these tests.

Toggle Answer

How do I recycle this product’s packaging?

Please always check with your local curbside recycling program for your ZIP code, and follow their instructions. This will help ensure that the packing is properly taken care of and given a second life.


The shipping container:

  • • Our shipping boxes are made from 100% recycled paper and are fully curbside recyclable.


The product packaging:

  • •The balm is housed in an Eco-Smart Resin © and is 100% recyclable with like materials. However, this material goes a step further: Eco Smart containers are a proprietary technology that enables plastic components to fully break down in biologically active environments, like landfills and marine environments. It is fully FDA compliant and made in the USA.


And did we mention that our formulas are made in a plant powered by 100% wind energy?

Toggle Answer

What is the full ingredient list?

Butyrospermum Parkii (Shea) Butter, Moringa Oleifera Seed Oil, Ricinus Communis (Castor) Seed Oil, Helianthus Annuus (Sunflower) Seed Wax, Theobroma Cacao (Cocoa) Seed Butter, Hydrogenated Castor Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Oryza Sativa (Rice) Bran Extract, Rosmarinus Officinalis (Rosemary) Extract, Helianthus Annuus (Sunflower) Extract, Tocopherol, Hydrolyzed Sodium Hyaluronate, Glyceryl Behenate, Stevia Rebaudiana Leaf Extract

Toggle Answer

Do you have a free-from list or "no" list

Our formulas are free from parabens, phthalates, mineral oils, petrochemicals, common allergens, formaldehyde & formaldehyde releasers, silicones, BHA, BHT & over 1,000 other ingredients regulated by the European Union.

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forbes logo
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good morning america logo
Reviews

Customer Reviews

What real people are saying about lip balm

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Moringa-based formula which feeds your skin antioxidants, instantly hydrates, and protects your lips

lip balm

DESCRIPTION BENEFITS SUGGESTED USE WHAT'S IN IT

fragrance free, for every skin type

This smooth and never sticky balm brings out the best in your lips. Shea and cocoa butter offer softening hydration. The super botanical moringa seed oil feeds your skin antioxidants and fatty acids for daily free radical protection and barrier support. The base is a vegan sunflower seed wax that creates a not-too-glossy, yet never dull sheen. In combination, these ingredients transform the look, feel—and most importantly—health of your lips with time.

  • Supports the skin barrier of the delicate lip area
  • Softens and smoothes with anti-inflammatory actives
  • Protects from free radicals, which cause premature aging
  • Subtly plumps and smooths skin with effective humectants
  • Contains no drying agents or mineral oils
Read More

This smooth and never sticky balm brings out the best in your lips. Shea and cocoa butter offer softening hydration. The super botanical moringa seed oil feeds your skin antioxidants and fatty acids for daily free radical protection and barrier support. The base is a vegan sunflower seed wax that creates a not-too-glossy, yet never dull sheen. In combination, these ingredients transform the look, feel—and most importantly—health of your lips with time.

  • Supports the skin barrier of the delicate lip area
  • Softens and smoothes with anti-inflammatory actives
  • Protects from free radicals, which cause premature aging
  • Subtly plumps and smooths skin with effective humectants
  • Contains no drying agents or mineral oils
  • Supports the skin barrier of the delicate lip area with soothing botanicals
  • Softens and smoothes with anti-inflammatory actives
  • Protects skin from free radicals, which cause premature aging
  • Subtly plumps and smooths skin with effective humectants
  • Contains no drying agents or mineral oils

Coat lips throughout the day as needed. For external use only.

SHEA BUTTER
Shea butter is made from the fat extracted from the nuts of the Shea tree, a plant native to West Africa. Rich in triglycerides, fatty acids, and vitamins, shea butter is an excellent skin softener. When applied to lips it can nurture chaps and can help reduce moisture loss. It also gives this balm it’s decadent texture.

MORINGA SEED OIL
Moringa oil is the oil that comes from the moringa oleifera tree indigenous to the Himalayan mountains in Northern India. It’s rich in omegas, monounsaturated fatty acids, oleic acids, and antioxidants, making it a super botanical. Topically, it helps soothe and nurture extra dry and irritation-prone patches of skin—making it an excellent ingredient for the delicate lip area.

SUNFLOWER SEED WAX
Waxes help give balms their thicker texture, and in the natural space we use options like beeswax, carnauba, and candelilla. We decided to use a vegan wax made from sunflower seeds, as it has a medium-bodied texture, non-sticky, and imparts a satin-like finish (read: not too glossy, not too dull). The ingredient also has antioxidant properties and helps form a physical protective barrier over the skin.

COCOA SEED BUTTER
This butter, extracted from the cacao seed, is particularly good for easing dry patches as it’s deeply moisturizing, fast absorbing, and is loaded with fatty acids. This gives the balm a plush sensorial experience that feels like you’re applying a soft and protective blanket of moisture.

SODIUM HYALURONATE
This is the sodium salt of hyaluronic acid, the famous humectant that binds and holds water in the skin. Hyaluronic acid is naturally found in the skin and lips—and you can enhance your epidermal levels when you apply it topically. This form of HA actually has a lower molecular weight, meaning it can penetrate deeper into the skin than its standard counterpart. The ingredient can also provide a subtle plumping effect.

VITAMIN E (TOCOPHEROL) Vitamin E is a fat-soluble vitamin, making it the perfect add for an oil-based balm. It not only has highly effective anti-inflammatory properties, but it can also act as a skin conditioner—making the antioxidant hydrating as well as free-radical fighting. Finally, vitamin E acts as a stabilizer for oil and wax based formulations.

$12
Send me
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(s) every
4.2 g per
  • Free US shipping on orders $35 and up
  • Formulated, manufactured, and packaged in the USA

NOURISH YOUR MICROBIOME postbiotic body lotion

Ultra-hydrating formula that nourishes your skin barrier

NOURISH YOUR MICROBIOME postbiotic body lotion

Ultra-hydrating formula that nourishes your skin barrier

$30  ADD TO CART
$30  ADD TO CART

Our lip balm formula

Using only the highest-quality ingredients, our formulas are responsibly crafted with your health, your skin, and the planet in mind.
INGREDIENTS

Butyrospermum Parkii (Shea) Butter, Moringa Oleifera Seed Oil, Ricinus Communis (Castor) Seed Oil, Helianthus Annuus (Sunflower) Seed Wax, Theobroma Cacao (Cocoa) Seed Butter, Hydrogenated Castor Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Oryza Sativa (Rice) Bran Extract, Rosmarinus Officinalis (Rosemary) Extract, Helianthus Annuus (Sunflower) Extract, Tocopherol, Hydrolyzed Sodium Hyaluronate, Glyceryl Behenate, Stevia Rebaudiana Leaf Extract

Shea butter is made from the fat extracted from the nuts of the Shea tree, a plant native to West Africa. Rich in triglycerides, fatty acids, and vitamins, shea butter is an excellent skin softener. When applied to lips it can nurture chaps and can help reduce moisture loss. It also gives this balm it’s decadent texture.

Moringa oil is the oil that comes from the moringa oleifera tree indigenous to the Himalayan mountains in Northern India. It’s rich in omegas, monounsaturated fatty acids, oleic acids, and antioxidants, making it a super botanical. Topically, it helps soothe and nurture extra dry and irritation-prone patches of skin—making it an excellent ingredient for the delicate lip area.

Waxes help give balms their thicker texture, and in the natural space we use options like beeswax, carnauba, and candelilla. We decided to use a vegan wax made from sunflower seeds, as it has a medium-bodied texture, non-sticky, and imparts a satin-like finish (read: not too glossy, not too dull). The ingredient also has antioxidant properties and helps form a physical protective barrier over the skin.

This butter, extracted from the cacao seed, is particularly good for easing dry patches as it’s deeply moisturizing, fast absorbing, and is loaded with fatty acids. This gives the balm a plush sensorial experience that feels like you’re applying a soft and protective blanket of moisture.

This is the sodium salt of hyaluronic acid, the famous humectant that binds and holds water in the skin. Hyaluronic acid is naturally found in the skin and lips—and you can enhance your epidermal levels when you apply it topically. This form of HA actually has a lower molecular weight, meaning it can penetrate deeper into the skin than its standard counterpart. The ingredient can also provide a subtle plumping effect.

Vitamin E is a fat-soluble vitamin, making it the perfect add for an oil-based balm. It not only has highly effective anti-inflammatory properties, but it can also act as a skin conditioner—making the antioxidant hydrating as well as free-radical fighting. Finally, vitamin E acts as a stabilizer for oil and wax based formulations.

Good to know

Clean formula
Naturally-derived ingredients
Vegan
Cruelty-free
Dermatologist-approved
GMO-free
No binders, preservatives, coatings, shellacs, gums, carrageenan or magnesium stearate
No gluten, eggs, dairy, peanuts, tree nuts, fish, shellfish or soy
No artificial colors or flavors, no MSG
Low or no FODMAPs, low or no lectins
No artificial sweeteners, HFCS or stevia
Our formulas are free from parabens, phthalates, mineral oils, petrochemicals, common allergens, formaldehyde & formaldehyde releasers, silicones, BHA, BHT & over 1,000 other ingredients regulated by the European Union.

Reviewed by a team of experts

I’ll be keeping this on me at all times.

Alexandra Engler
mbg Beauty Director

This lip balm is a keeper.

Keira Barr, M.D.
Board certified dermatologist 

It feels so soft on my skin

Bindiya Gandhi, M.D.
Family Medicine–Certified Physician

This lip balm instantly hydrates

Jamie Schneider
mbg beauty & wellness editor

Reviewed by a team of experts

I’ll be keeping this on me at all times.

Alexandra Engler

We had a very specific vision for this lip balm formula: We wanted something comforting for the delicate lip area, but with a feel that wasn't going to be too thick or too shiny for daily use. It should look like your lips—just more hydrated and plush. We nailed it with this balm: The sunflower seed wax provides a cushiony base, the shea and cocoa seed butter feed the skin lipids, and the silky botanical oils add in antioxidants. We also added the humectant sodium hyaluronate which will help keep the skin plump and offer lasting hydration. I'll be keeping this on me at all times.

This lip balm is a keeper.

Keira Barr, M.D.

The lip balm was the perfect solution to heal and nourish my lips with a blend of humectants, emollients and occlusives to hydrate my skin and seal in the moisture. The balm glides on the skin with such ease leaving your lips feeling silky smooth, which is the best part, because when your lips are dry and irritated the last thing you want is a waxy or chalky product tugging on your sensitive skin. Chock full of ingredients rich in antioxidants and anti-inflammatory properties, this lip balm is a keeper.

It feels so soft on my skin

Bindiya Gandhi, M.D.

I love mbg's new lip balm for numerous reasons including how soft it feels on my lips and how it properly hydrates my chapped skin. And it's always worth noting that the ingredients are super nutritious and clean. It's my go-to lip balm now!

This lip balm instantly hydrates

Jamie Schneider

I’m a frequent lip picker, so long-term moisture is imperative—any dry flakes are irresistible for my fingertips. I love how this lip balm instantly hydrates, and the formula’s natural skin-softening abilities have allowed my lips to truly heal. Never before has the skin felt so plush, supple, and even.

Reviews

Customer Reviews

Frequently Asked Questions

Toggle Answer

I’ve never used a natural lip balm before — anything to expect?

Your standard lip balms and ointments are often made with mineral oils and petrochemicals. They’re commonly used for a few reasons: They’re inexpensive, lend products a smooth sensorial experience, and are molecularly large so they sit on the skin, acting as an occlusive. However, for environmental and skin health concerns, we avoid using these in our products. This is why we opt for botanical butters, waxes, and oils to create our balm. However, wax and butter based products feel and operate differently than the options you’re probably familiar with—so making the switch may take some getting used to. 


To start, the texture: Texture is an important factor for any skin care product—you simply won’t use something if you don’t like how it feels, right? Texture preferences are highly individual, and knowing what you’re getting can help set you up for success. Wax and butter based balms can be a bit thicker than mineral oil ones: We like to describe ours as velvety, and think most would agree. 


But then there’s how the ingredients work. Mineral oils coat the lips with a superficial buffering layer. This likely feels great upon application—and probably lasts for several hours given petrochemicals have a large molecular size and stay put. (These are derivatives of fossil fuels after all.) But ultimately, the ingredient isn’t nurturing your lips long term. So instead of transforming the health of your lips overtime, you’re just superficially covering up chaps and flakes. We believe you’re better off nurturing the skin with healing ingredients. 

Toggle Answer

When should I use the lip balm?

The best time to use our lip balm is anytime. The soft formula helps the delicate area feel great instantly, and is so enjoyable to glide on. Apply it in the morning to give your skin a quenching burst of hydration. Keep it handy to ease chaps and dryness throughout the day. Give the skin a generous coat before bed to keep the area soft overnight. You’ll find that the formula lasts and provides continuous support, but we wouldn’t be surprised if you regularly applied it just because it feels oh-so delightful.

Toggle Answer

Is it appropriate for sensitive skin?

The ingredients we chose for our formulas are known to be well tolerated by most individuals. We also chose many ingredients that are commonly used to soothe reactive skin. But everyone has sensitivities unique to their skin. So we encourage potential buyers to evaluate the ingredient list prior to purchasing to make sure that they are not personally reactive to any botanical. At this time there is no legal definition or regulation of “hypoallergenic,” “sensitive skin safe,” or “allergen-free.”: that means you must be diligent about reading the product label to ensure you don’t come into contact with your particular allergens.

Toggle Answer

Can I trust the preservative system?

Oil-based topicals only need stabilizers to avoid rancidity and oxidation, as well as ensure efficacy and shelf-life. Water-based formulas need stronger preservatives, as they can be a breeding ground for bacteria; as this balm is a wax and oil-based topical, it does not require that. Instead, we utilize the multi-use wonder vitamin E (as tocopherol) and rosemary, which can act as a natural stabilizer for lipid-based formulas, as they stop oxidation of oils.

Toggle Answer

What is the stability & shelf life of this product?

We have gone through rigorous stability testing to ensure a shelf life of up to two years. Every single one of our products has gone through testing in the following areas: physical and chemical testing, packaging stability, accelerated aging, and microbial testing. We did not move forward with any formula until it was able to pass all four of these tests.

Toggle Answer

How do I recycle this product’s packaging?

Please always check with your local curbside recycling program for your ZIP code, and follow their instructions. This will help ensure that the packing is properly taken care of and given a second life.


The shipping container:

  • • Our shipping boxes are made from 100% recycled paper and are fully curbside recyclable.


The product packaging:

  • •The balm is housed in an Eco-Smart Resin © and is 100% recyclable with like materials. However, this material goes a step further: Eco Smart containers are a proprietary technology that enables plastic components to fully break down in biologically active environments, like landfills and marine environments. It is fully FDA compliant and made in the USA.


And did we mention that our formulas are made in a plant powered by 100% wind energy?

Toggle Answer

What is the full ingredient list?

Butyrospermum Parkii (Shea) Butter, Moringa Oleifera Seed Oil, Ricinus Communis (Castor) Seed Oil, Helianthus Annuus (Sunflower) Seed Wax, Theobroma Cacao (Cocoa) Seed Butter, Hydrogenated Castor Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Oryza Sativa (Rice) Bran Extract, Rosmarinus Officinalis (Rosemary) Extract, Helianthus Annuus (Sunflower) Extract, Tocopherol, Hydrolyzed Sodium Hyaluronate, Glyceryl Behenate, Stevia Rebaudiana Leaf Extract

Toggle Answer

Do you have a free-from list or "no" list

Our formulas are free from parabens, phthalates, mineral oils, petrochemicals, common allergens, formaldehyde & formaldehyde releasers, silicones, BHA, BHT & over 1,000 other ingredients regulated by the European Union.

Ask us anything

Seriously, what’s on your mind?

1-877-MBG-WELL

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